Go to Bed was founded in 2019 by Interior Stylist Magdalene Liacopoulos after welcoming her second daughter.

"While putting together Thea's room I was searching for a particular coloured fitted cot sheet. I was done with cutesy patterns and the standard colour-ways available for kids. What I wanted was simple and what I could find was only available at a higher price-point. I have always believed that style should be achievable for all without compromising on quality, especially when it comes to your children. I started researching and developing my first range of fitted cot sheets in six colours and the label Go To Bed was born. The 100% cotton jersey sheets have been used on my two daughters, and I hope you love them just as much as we do...”